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NADG Turns to NexHealth to Digitize 200+ Practices and 5x New Patient Appointments
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NADG Turns to NexHealth to Digitize 200+ Practices and 5x New Patient Appointments

See how North American Dental Group consolidated its various software into a single platform with NexHealth — digitizing the patient experience with a 5x increase in the number of new patients  

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NADG Turns to NexHealth to Digitize 200+ Practices and 5x New Patient Appointments
Dan Romary, Chief Information and Analytics Officer of NADG
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See video transcript
North American Dental Practices have one focus, and that's our patient. You treat every patient like it's your family. Treat people as people.
We're there to provide the best care to our patients every visit period, no exceptions. We picked NexHealth because it delivered greater on growth and effectiveness across our organization.
Our patient booking process takes all of about 20 seconds, and it's super customizable. So from one of you, patients can see all open time slots across all of our practices. That way, we can shift patient demand from popular practices to ones that have much more availability.
We are now seeing five times more new patients per week. Using the NexHealth platform, NexHealth is able to allow us to start a really optimal patient experience before we even have the patient stepping through the threshold of the office.
Allowing them to have a smooth, comprehensive experience online really sets them up and speaks to how our practice experience should continue to carry on and be for them.
Our practices have become much more efficient. We used to have separate systems for things like marketing campaigns, online booking, e-services texting and emails, and online forms. Now it's just one platform. And because NexHealth syncs with our open dental, we streamlined our admin tasks and our patient communication.
So now we get to spend more time with our patients. I feel like we don't have as many phone calls that we're making to confirm appointments because it's easy for patients to take their phone out and hit a confirmation button.
We now have a much better understanding of our patient behavior. What we learned is that using the NexHealth platform actually introduced us to new patients who would prefer to book online instead of calling to make a dentist appointment.
We want to be able to accommodate patients when they want to be seen, and we are providing them the technology to do so.

Building a Best-In-Class Patient Experience

North American Dental Group (NADG) is a premier dental services organization (DSO) that offers administrative support to over 240 affiliated dental practices spanning 15 states.

“North American dental practices have one focus, and that's our patient,” says Paul Reda, CEO of NADG, “we're there to provide the best care to our patients every visit period, no exceptions.”

However, creating a consistent patient experience across hundreds of local practices is challenging, and that’s why they needed a partner that they could trust to operate reliably and at a scale across hundreds of locations and millions of patient visits.

Consolidating Software With NexHealth’s Patient Experience Platform

NADG chose NexHealth as a unified patient experience solution for four reasons:

1. Go Live Across 200+ Locations in 90 Days

NexHealth offers training from designated support teams that fully understand the DSO business operations. This helps DSOs like North American Dental Group streamline their onboarding process and quickly integrate NexHealth into their operations. With personalized support and training, it only took 90 days to go live across NADG’s 200+ locations.

2. 5x Increase in New Patients

NexHealth's platform allows NADG to show patients all of the NADG dental offices in a nearby region in one view. Patients love this experience because it provides them with more options to find a time that fits their schedule and enables them to book their appointment in under 20 seconds.

For NADG, this helps them shift patient demand from popular practices to ones that have much more availability and get new patients who prefer the convenience of booking online.

“What we learned is that using NexHealth introduced us to new patients who would prefer to book online instead of calling to make a dentist appointment,” says Dan Romary, CIO of NADG.

3. Easy Patient Engagement 

NexHealth synchronizes with Open Dental software, enabling NADG to streamline administrative tasks and perfectly time each step of the patient journey.

  • Patients book online and can view the office’s real-time availability from Open Dental
  • Patients receive a reminder message before their appointment. Responding “Y” updates the appointment directly in Open Dental.
  • Patients are sent their patient packet before the appointment. All patient information including medical history, allergies, HIPAA, etc. is directly added to the right field in Open Dental’s family file. This way, patients show up to the appointment without the wait and paperwork.

4. Consolidated Tech Stack to Save Costs

Using several tools creates a fragmented experience for practices and patients plus costs NADG hundreds of thousands of dollars. “We used to have separate systems for things like marketing campaigns, online booking, e-services texting and emails, and online forms – now it's just one platform,” says Armanda, VP of Operations.


Dan Romary, Chief Information and Analytics Officer of NADG

We can now shift demand from popular practices to ones with more availability. We're seeing 5x more patients a week with the NexHealth platform.

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